Customer Success Story

How Aura 57 Recovered $41,000 in Revenue in 30 Days

A luxury NYC event venue was spending thousands on ads but losing bookings from missed calls and inconsistent follow-up. Here's how they transformed their lead capture and recovered lost revenue.

$41,000
Revenue Recovered in 30 Days
100%
Of Calls Answered 24/7
3x
Lead-to-Booking Conversion Rate

About Aura 57

Industry

Luxury Event Venue

Location

New York City

Services

Corporate Events, Weddings, Private Celebrations

Marketing Spend

$5,000+/month on ads

The Challenge

Aura 57 had everything going for them: a stunning venue, premium location, and aggressive marketing campaigns. Inquiries were flooding in from Google Ads, Instagram, and venue listing platforms.

But their booking conversion rate told a different story.

Despite spending over $5,000 per month on advertising, they were losing potential bookings at an alarming rate. When they investigated, three critical problems emerged:

1. Missed Phone Calls (47% Unanswered)

Event planners and clients would call during venue events, after hours, or when staff were busy executing services. Calls went to voicemail. By the time someone returned the call—if they did at all—the lead had already booked with a competitor.

"We were losing bookings before we even knew they existed. Our team was busy executing events, and calls were slipping through the cracks."
— Aura 57 Venue Manager

2. Inconsistent Follow-Up (60% of inquiries >24hrs response)

Inquiries came from everywhere: phone, SMS, website forms, Instagram DMs, and email. Keeping track of who needed a follow-up, when, and through which channel was overwhelming. Some leads got immediate responses. Others waited days—or never heard back.

3. No Lead Qualification System

Staff spent valuable time answering basic questions that could have been automated. Meanwhile, serious buyers who needed personalized attention weren't being prioritized. There was no way to distinguish hot leads from tire-kickers.

The Bottom Line:

Aura 57 was spending $5,000+/month on ads but only converting a fraction of the inquiries they were paying for. They were literally throwing money away.

The Solution

Initially, Aura 57 considered hiring more sales staff. But the math didn't work:

  • Another full-time employee would cost $50K+ annually
  • It still wouldn't solve after-hours or weekend coverage
  • A human still couldn't respond to every channel simultaneously
  • Training consistency across multiple staff was a challenge

That's when they discovered Concier.ai—an AI-powered platform built specifically for service businesses like event venues.

What Concier.ai Did for Aura 57:

1

Every Phone Call Answered—24/7

AI answers every call instantly, greets professionally, asks qualifying questions, provides venue details, collects contact information, books calendar holds, and routes urgent inquiries to staff with full context.

2

Unified Inbox for All Channels

Website chat, SMS, Instagram DMs, and email—all conversations flow into one CRM. AI responds instantly across every channel. Staff see every conversation in one place with full context.

3

Automatic Lead Qualification

AI asks smart questions to understand event type, guest count, dates, and budget. Hot leads get routed to sales immediately. Warm leads get automated nurture sequences. No more time wasted on tire-kickers.

The Results

Within the first two months of using Concier.ai, Aura 57 saw dramatic, measurable results:

$41,000 in Recovered Revenue

Phone call recovery$18,000
Faster website follow-up$14,000
Reactivated past inquiries$9,000

Operational Improvements

  • 10+ hours saved per week
  • Better customer experience with instant responses
  • Clear pipeline visibility for management
  • Reduced ad waste with higher ROI

Performance Metrics

  • 0% missed calls (down from 47%)
  • Instant response to website inquiries
  • 3x higher conversion rate
  • 24/7 coverage, even during events

"This paid for itself in the first week."

"We recovered $41,000 in just 60 days by following up with warm leads and reactivating past customers we had completely forgotten about. The ROI was immediate and undeniable."

— Aura 57 Owner

Key Takeaways for Your Business

Aura 57's story isn't unique. Most service businesses face the same challenge:

  • You're already spending money to generate leads – The problem isn't lead generation; it's lead capture and conversion
  • Missed calls = missed revenue – Every unanswered call is a potential booking going to your competitor
  • Speed matters – Instant responses convert at 3x the rate of delayed responses
  • Humans can't be everywhere – A system that works 24/7 across all channels beats even the best sales team

Ready to Recover Your Lost Revenue?

Join Aura 57 and hundreds of other service businesses using Concier.ai to capture every lead, convert more bookings, and never miss another opportunity.

Try Concier.ai Free

No credit card required • Set up in under 10 minutes • Start recovering revenue today